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Why Our Advertisers Get Results
Targeted Distribution - 100,000 Peoria, Surprise, 13,000 Great Basin, 11,000 Wickenburg, 50,000 Lake Havasu, and 11,000 The Gateway books will be distributed in the corresponding areas covering the areas you choose to advertise in. As our pricing is 50% to 70% less than the utility books.
Regionalized - New residents want to do business in their area and area accustomed to using area phone books. 77% of new customers will continue using the business they try first. The distribution has been concentrated to local and new residents in these areas and omitted in highly concentrated commercial areas. Don't pay for unused publications or duplicated reach. We offer you bulls-eye penetration to a specific target audience rather than a shotgun approach.
Visibility & Ad Placement - In a new publication you have the opportunity to be seen first in your heading. This allows you to retain your location in future publications. Without a company name in mind, 80% of users say they start reading at the beginning of the category and look at approximately 5.4 ads. "Less is More" without a dozen of competitors in your category. You have the opportunity to be "a big fish in a small pond".
Enhances Other Advertising - You may already advertise in the newspaper, T.V., radio, however when the buyer is ready to CALL they will be able to find YOU. 95% of the people using their yellow pages are ready to BUY.
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